ABOUT THE BRAND
Prasojo by Rani Indonesia is a contemporary fashion brand rooted in Javanese lurik, reinterpreting heritage through modern design, craftsmanship, and everyday wearability.
Founded by Maharani Prasojo, the brand brings Indonesian culture closer to modern lifestyles while reaching audiences both locally and globally.
EXCLUSIVE RELEASE
Sasmita Kelana
Lurik, lace details, and artisanal ikat woven accents come together in a balanced composition, creating a look that feels effortless.
The model wears All Size, she is 170 cm
Mosaic Drift
Fragments of lurik are assembled into a visually rich composition. The interplay of color, texture, and proportion creates a sense of bold individuality.
The model wears All Size, she is 170 cm
Terra Nova
Blending artisanal embroidery with refined tailoring, Terra Nova explores new possibilities of profesional looks. Terra Nova embodies renewal, resilience, and modern femininity through rich textures and grounded tones.
The model wears All Size, she is 170 cm
Solar Patch
A light of life, color, and reconstruction. Dynamic patchwork elements emerge across a radiant golden surface, transforming traditional lurik into a contemporary visual language.
The model wears All Size, she is 170 cm
ABOUT THE DESIGNER
Maharani Prasojo is the third generation behind Lurik Prasojo, carrying forward a family legacy by bringing Javanese heritage into contemporary fashion through thoughtful design and modern expression. She believes that lurik is more than a traditional textile, it is a living heritage that continues to evolve while remaining rooted in its cultural values and craftsmanship.
For Maharani, preserving culture is not about keeping it unchanged, but about allowing it to grow with purpose and relevance. Through Prasojobyrani Indonesia, she reinterprets lurik into contemporary fashion that is wearable, expressive, and meaningful, creating pieces that naturally become part of modern lifestyles without losing their authenticity.
Beyond fashion, Maharani envisions lurik as a platform for creativity, collaboration, and innovation. By working closely with local artisans and exploring new design possibilities, she continues to position lurik not only as a cultural legacy, but as a timeless expression of identity, craftsmanship, and contemporary Indonesian design.
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BRINGING HERITAGE CLOSER TO EVERYDAY LIFE
A new space to discover, experience, and wear lurik in a modern way.
